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Pepperdine University - Fall 2012

Textbooks for Course ENTR 667

Section 44

      
The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company (DIATEINO) ()
by Steve Blank, Bob Dorf
Hardcover, 608 Pages, Published

ISBN-10: 0-9849993-0-2        / 0984999302

ISBN-13: 978-0-9849993-0-9 / 9780984999309

Power your startup to success with The Startup Owner's Manual.  This near-encyclopedic guide unlocks the secrets to startup success - walking you, step-by-step, through the tested and proven Customer Development process created by startup expert Steve Blank.  Whether you're launching a physical chan


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