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Pepperdine University - Fall 2012 | ||
Section 01 | ||
 | The Business of Media: Corporate Media and the Public Interest (NULL) (2nd Edition) by Dr. David R. Croteau, Dr William Hoynes, Cram101 Textbook Reviews Paperback, 336 Pages, Published 2005 ISBN-10: 1-4129-1315-2 / 1412913152 ISBN-13: 978-1-4129-1315-7 / 9781412913157 The Business of Media presents the critical yet careful analysis of the rapidly changing media industry that students need in order to get behind the headlines and understand our increasingly media saturated society The writing is clear and jargon free accessible to undergraduates without requiring | |