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Pepperdine University - Fall 2012 | ||
Section 01 | ||
 | Advancing the Story: Broadcast Journalism in a Multimedia World (2nd Edition) by Deborah Potter, Deborah Halpern Wenger Paperback, 416 Pages, Published 2011 ISBN-10: 1-60871-714-3 / 1608717143 ISBN-13: 978-1-60871-714-9 / 9781608717149 It's a multimedia world, and today's journalists must develop a multimedia mindset. How does this way of thinking change the newsgathering and news production processes? Having conceived of and written their book in this changed media landscape, broadcast veterans Wenger and Potter seamlessly build | |