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University of San Francisco - Fall 2012

Textbooks for Course NPA 673

Section 06

      
Principles Of Fundraising: Theory And Practice ()
by Wesley E. Lindahl
Paperback, 299 Pages, Published

ISBN-10: 0-7637-5914-7        / 0763759147

ISBN-13: 978-0-7637-5914-8 / 9780763759148

Principles of Fundraising: Theory and Practice provides readers with an overview of the theory and practice of fundraising for nonprofit organizations. It approaches fundraising from a marketing position, yet incorporates concepts from the law, economics, accounting, history, sociology, psychology,


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