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Colorado Christian University - Fall 2012 | ||
Section 01 | ||
 | Marketing: Marketing in the 21st Century (with Online eBook Printed Access Card) (11th Edition) by Joel R. Evans, Barry Berman Paperback, 898 Pages, Published 2009 ISBN-10: 1-4240-5518-0 / 1424055180 ISBN-13: 978-1-4240-5518-0 / 9781424055180 The updated 11th edition of Evans and Berman's Marketing: Marketing in the 21st Century text continues its savvy transformation into a state-of-the-art multimedia package. The subtitle signifies the focus on marketing concepts essential for the future success of any organization or person, presented | |