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Colorado Mesa University - Fall 2012 | ||
Section 001 | ||
Public Relations: A Value Driven Approach (5th Edition) by David W. Guth, Phd. Marsh Charles Paperback, 592 Pages, Published 2011 ISBN-10: 0-205-81180-9 / 0205811809 ISBN-13: 978-0-205-81180-9 / 9780205811809 Updated in a new 5th edition, "Public Relations: A Values-Driven Approach"teaches students how to build ethical, productive relationships with strategic constituencies. Now with an engaging full-color design yet retaining its popular, attractive price for students, the fifth edition provides a valua |