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Fairfield University - Downtown Bookstore - Fall 2012 | ||
Section 01 | ||
 | Selling and Sales Management (8th Edition) by David Jobber, Geoffrey Lancaster Paperback, 568 Pages, Published 2011 ISBN-10: 0-273-72065-1 / 0273720651 ISBN-13: 978-0-273-72065-2 / 9780273720652 Selling and Sales Management 8/e is essential reading for all marketing and management students and practitioners, in particular those with specific interests in the world of sales. The text is split into five logical parts: Sales Perspective, Sales Technique, Sales Environment, Sales Management an | |