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 | Marketing with Online Learning Center Premium Content Card (14th Edition) by Michael J. Etzel, Bruce J. Walker, William J. Stanton, Orville C. Walker Paperback, 706 Pages, Published 2005 ISBN-10: 0-07-325289-1 / 0073252891 ISBN-13: 978-0-07-325289-6 / 9780073252896 Marketing, 14/e, by Etzel, Walker and Stanton continues to be a popular, low-cost, paperback option in the Principles market. This text is completely updated, and continues to incorporate technology, and feature in-text and boxed examples that highlight global issues, technology, ethics, applied de | |