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Delaware State University - Fall 2012

Textbooks for Course HTM Hospitality Management 425

Section 90

      
Casino Marketing: Theories and Applications ()
by Kathryn Hashimoto
Paperback, 160 Pages, Published

ISBN-10: 0-13-199614-2        / 0131996142

ISBN-13: 978-0-13-199614-4 / 9780131996144

The content in Casino Marketing has been pulled from the author's personal knowledge learned from 30 years researching, teaching and writing in the field as well as prominent gambling practitioners, and industry trade journals.  This book on casino marketing is an attempt to link the gaming industry


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