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Bethune-Cookman University - FALL 2012-13

Textbooks for Course ENT 395

Section A

      
The Strategy of Managing Innovation and Technology ()
by David L. Wilemon, Murray R. Millson, Guadalupe Valdés, Richard V. Teschner, Héctor Enríquez
Paperback, 1,008 Pages, Published

ISBN-10: 0-13-230383-3        / 0132303833

ISBN-13: 978-0-13-230383-5 / 9780132303835

For undergraduate courses in Innovation and Creativity, or for graduate students in schools of management, business, or engineering and technology management programs. A comprehensive collection of research illustrating advances in innovation over the past century, this unique anthology equips its r


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