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Palm Beach State College - Fall 2012 | ||
Section 161442 | ||
Researching Audiences: A Practical Guide to Methods in Media Audience Analysis (Arnold Publication) (1st Edition) by Catherine Murray, Steve Kline, Professor Kirsten Drotner, Kim Schrøder, Stephen Kline, Kristen Drotner, Kim (Editor) Schrder Paperback, 256 Pages, Published 2003 ISBN-10: 0-340-76274-8 / 0340762748 ISBN-13: 978-0-340-76274-5 / 9780340762745 How do young audiences play with the cultural spectacle offered by reality shows like Big Brother? How does interactive media influence learning the process in educational and everyday settings? How can corporate communicators address their ethical commitment more effectively to the general public? |