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Georgia College & State University - Fall 12 | ||
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Seducing the French: The Dilemma of Americanization (Updated Edition) by Richard F. Kuisel Paperback, 293 Pages, Published 1997 ISBN-10: 0-520-20698-3 / 0520206983 ISBN-13: 978-0-520-20698-4 / 9780520206984 When Coca-Cola was introduced in France in the late 1940s, the country's most prestigious newspaper warned that Coke threatened France's cultural landscape. This is one of the examples cited in Richard Kuisel's engaging exploration of France's response to American influence after World War II. In an |