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Shorter University - CAPP (summer 2012) | ||
Section 00 | ||
Digital Business: Concepts and Strategies, (2nd Edition) by Eloise Coupey Paperback, 464 Pages, Published 2004 ISBN-10: 0-13-140097-5 / 0131400975 ISBN-13: 978-0-13-140097-9 / 9780131400979 As businesses adapt to the realities of the digital world, this book is designed to provide users with the conceptual and practical knowledge they need to understand the implications of the Internet for business. It guides readers through the concepts, trends, and characteristics of doing busines |