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Shorter University - CAPP (summer 2012)

Textbooks for Course LDSP 5310

Section 00

      
Essentials of Corporate Performance Measurement ()
by George Thomas Friedlob, Franklin James Plewa
Paperback, 224 Pages, Published

ISBN-10: 0-471-20375-0        / 0471203750

ISBN-13: 978-0-471-20375-9 / 9780471203759

Shows how managers can structure their activities and investment base to obtain the highest possible ROI. ∗ Examines essential concepts of ROI, including the advantages of using certain techniques and the limitations associated with them. ∗ Shows how to calculate and use EVA, MVA and other residua


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