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Idaho State University - Fall 2012 | |||||
Section 04 | |||||
Marketing: The Core with Connect Plus (4th Edition) by Roger A. Kerin, Steven Hartley, William Kerin Rudelius Paperback, 500 Pages, Published 2010 ISBN-10: 0-07-747766-9 / 0077477669 ISBN-13: 978-0-07-747766-0 / 9780077477660 "Marketing: the Core 4/e" by Kerin, Hartley and Rudelius continues a tradition of leading the market with contemporary, cutting-edge content presented in a conversational student-oriented style, supported by the most comprehensive, innovative, and useful supplement package available. This text and p This is a bundle of: |