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Columbia College Chicago - Fall 2012 | ||
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It's Not How Good You Are, It's How Good You Want to Be: The world's best selling book (DESIGN) (1st Edition) by Paul Arden Paperback, 128 Pages, Published 2003 ISBN-10: 0-7148-4337-7 / 0714843377 ISBN-13: 978-0-7148-4337-7 / 9780714843377 It's Not How Good You Are, It's How Good You Want to Be is a handbook of how to succeed in the world: a pocket bible for the talented and timid alike to help make the unthinkable thinkable and the impossible possible.The world's top advertising guru, Paul Arden, offers up his wisdom on issues as div |