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Indiana - Purdue University Indianapolis - Spring 2008 | ||
Section 27786 | ||
 | Persuasion in The Media Age with PowerWeb (2nd Edition) by Timothy A. Borchers Paperback, 448 Pages, Published 2004 ISBN-10: 0-07-299337-5 / 0072993375 ISBN-13: 978-0-07-299337-0 / 9780072993370 By providing an accessible account of theoretical information, this text enables students to explore and understand the role of persuasion in the world today. Although the text is grounded in rhetorical theory, social science research is interwoven throughout to provide a comprehensive account of pe | |