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Ivy Tech Community College - Fall 2012 | ||
Section 00G | ||
 | Marketing 2012 (with Marketing CourseMate with eBook Printed Access Card) (16th Edition) by William M. Pride, William Ed. Ferrell, O. C. Ferrell Paperback, 800 Pages, Published 2012 ISBN-10: 1-133-95350-6 / 1133953506 ISBN-13: 978-1-133-95350-0 / 9781133953500 Perfect for students of all backgrounds and interest levels, Pride and Ferrell's MARKETING, 16E combines a thorough overview of essential marketing principles with a visually-engaging, reader-friendly presentation. This popular, proven text, and a full range of supplemental learning resources, (incl | |