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University Of Evansville - FALL 2012 | ||
Section 01 | ||
How to Get Your Point Across in 30 Seconds or Less (Reprint Edition) by Milo O. Frank Paperback, 120 Pages, Published 1990 ISBN-10: 0-671-72752-4 / 0671727524 ISBN-13: 978-0-671-72752-9 / 9780671727529 GET YOUR LISTENER'S ATTENTION, KEEP HIS INTEREST, AND MAKE YOUR POINT -- ALL IN THIRTY SECONDS! Milo Frank, America's foremost business communications consultant, shows you how to: * Focus your objectives * Utilize the "hook" technique * Use the secrets of TV and advertising writers * Tell terrif |