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Valparaiso University - Fall 2012 | ||
Section EV | ||
Innovation: The Five Disciplines for Creating What Customers Want (1st Edition) by Curtis Ray Carlson, William W. Wilmot Professor Hardcover, 368 Pages, Published 2006 ISBN-10: 0-307-33669-7 / 0307336697 ISBN-13: 978-0-307-33669-9 / 9780307336699 Nothing is more important to business success than innovation . . . And here’s what you can do about it on Monday morning with the definitive how-to book from the world’s leading authority on innovationWhen it comes to innovation, Curt Carlson and Bill Wilmot of SRI International know what they are |