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Indiana - Purdue University Indianapolis - Spring 2008

Textbooks for Course JOUR J110

Section 20698

      
Media of Mass Communication, The (MyMassCommLab Series) ()
by John C. Vivian
Paperback, 544 Pages, Published

ISBN-10: 0-205-47753-4        / 0205477534

ISBN-13: 978-0-205-47753-1 / 9780205477531

This up-to-date, reader-friendly presentation of the mass media helps instructors use the media to teach the media and explore its excitement, complexity, and impact on our lives. Widely praised for his ability to make learning interesting, Vivian's story-telling style excites students as they explo


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