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 | Crafting & Executing Strategy: Concepts and Readings (Crafting & Executing Strategy : Text and Readings) (18th Edition) by John E. Gamble, Margaret A. Peteraf, Arthur Thompson, Mcgraw-Hill, A. J. Strickland Paperback, 688 Pages, Published 2011 ISBN-10: 0-07-732517-6 / 0077325176 ISBN-13: 978-0-07-732517-6 / 9780077325176 Overview: The 18th edition of "Crafting and Executing Strategy" represents one of our most important and thoroughgoing revisions ever. The newest member of the author team, Margie Peteraf, led a thorough re-examination of every paragraph on every page of the 17th edition chapters. The overriding obj | |