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University Of New England Biddeford Campus - Fall 2012 | ||
Section A | ||
 | Social Media and Public Relations: Eight New Practices for the PR Professional (1st Edition) by Deirdre K. Breakenridge, David (Frw) Armano Paperback, 176 Pages, Published 2012 ISBN-10: 0-13-298321-4 / 0132983214 ISBN-13: 978-0-13-298321-1 / 9780132983211 In Social Media and Public Relations: Eight New Practices for the PR Professional, social marketing pioneer Deirdre Breakenridge teaches and demonstrates the eight new skills and mindsets PR/marketing pros need to build brands and engage customers in a social world. This concise, action-oriented boo | |