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Mount Ida College - Fall 12/13 | ||
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 | Media and the American Child (1st Edition) by George A. Comstock, Erica Scharrer Hardcover, 392 Pages, Published 2007 ISBN-10: 0-12-372542-9 / 0123725429 ISBN-13: 978-0-12-372542-4 / 9780123725424 This new work summarizes the research on all forms of media on children, looking at how much time they spend with media everyday, television programming and its impact on children, how advertising has changed to appeal directly to children and the effects on children and the consumer behavior of par | |