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University Of Massachusetts-Amherst - Fall 2012

Textbooks for Course SCH-MGMT 597B

Section 01

      
Engineering Your Start-Up: A Guide for the High-Tech Entrepreneur ()
by James A. Swanson, Michael L. Baird, Guy Kawasaki (Foreword)
Paperback, 480 Pages, Published

ISBN-10: 1-888577-91-6        / 1888577916

ISBN-13: 978-1-888577-91-4 / 9781888577914

Thinking of starting your own business in high-tech? Do yourself a huge favor by reading this book first. The authors, both veterans of many start-ups, address topics vital to your start-up success, such as: Finding start-up opportunities Leaving your current employer but keeping your ideas


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