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University Of Massachusetts-Amherst - Fall 2012 | ||
Section 01 | ||
Essentials of Marketing Research (Book Only) (4th Edition) by William G. Zikmund, Barry J. Babin Paperback, 432 Pages, Published 2009 ISBN-10: 0-324-59375-9 / 0324593759 ISBN-13: 978-0-324-59375-4 / 9780324593754 8 Note that the derivation of this formula is (1) E ZSX; (2) E ZS/ __ n; (3) __ n ZS/E ; (4) (n) (ZS/E)2. ... 9 Dawson, L., “Will Feminization Change the Image of the Sales Profession? ... 11 Dillman, Don A., Mail and Internet Surveys: The Tailored Design Method 1 Based on Deborah Ball, “As Chocol |