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University Of Massachusetts-Amherst - Fall 2012 | ||
Section 01 | ||
 | Qualitative Methods in Management Research (2nd Edition) by Dr. Evert Gummesson, Evert Gummersson, John Van Maanen (Foreword) Paperback, 264 Pages, Published 1999 ISBN-10: 0-7619-2014-5 / 0761920145 ISBN-13: 978-0-7619-2014-4 / 9780761920144 `This book is entertaining, whilst informative, a really good read. Gummesson applies his clearly considerable knowledge of literature and philosophy, together with his vast experience of business research and consultancy, to provide a text that charts a journey through the management process that w | |