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Eastern Michigan University - Fall 2012 | ||
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Presidential Campaign Communication: The Quest for the White House (1st Edition) by Craig Allen Smith, Donald Matheson Paperback, 256 Pages, Published 2010 ISBN-10: 0-7456-4609-3 / 0745646093 ISBN-13: 978-0-7456-4609-1 / 9780745646091 Presidential Campaign Communication is designed to help readers understand and appreciate more fully the ways that the people of the United States use the process of human communication to select their Presidents. It explores presidential politics as one of the things about which Americans talk, the |