 | GetTextbooks.co.uk Compare Price & Save up to 90% | | |
|
Boston College - Summer 2012 | ||
Section 01 | ||
 | Persuasion in the Media Age (2nd Edition) by Timothy A. Borchers Paperback, 448 Pages, Published 2011 ISBN-10: 1-57766-767-0 / 1577667670 ISBN-13: 978-1-57766-767-4 / 9781577667674 Borchers' interdisciplinary focus and emphasis on electronic media contour his perceptive treatment and noteworthy examples of how persuasion, an age-old communication process, occurs today. Fundamental to the material is the idea that human communication is constantly influenced by fast-paced chang | |