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Wagner College - FALL Aug 2010

Textbooks for Course BA/FIN 201

Section 1 + 2

      
Foundations of Finance: The Logic and Practice of Financial Management ()
by Arthur J. Keown, John D. Martin, J. William Petty, John W. Petty
Hardcover, 552 Pages, Published

ISBN-10: 0-13-611365-6        / 0136113656

ISBN-13: 978-0-13-611365-2 / 9780136113652

Foundations of Finance enables students to see the big picture by letting them understand the logic that drives finance rather than having them memorize formulas. The book motivates the study of finance with a focus on five underlying principles.


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