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Norris Center - FALL 2010 | ||
Section 81 | ||
 | Grow from Within: Mastering Corporate Entrepreneurship and Innovation (Management & Leadership) (1st Edition) by Robert C. Wolcott, Michael J. Lippitz Hardcover, 272 Pages, Published 2009 ISBN-10: 0-07-159832-4 / 0071598324 ISBN-13: 978-0-07-159832-3 / 9780071598323 Create Business and Generate Profits in New Markets through Innovation! “The best account I have read about how companies can enable and support internal entrepreneurs to achieve innovation-led growth.” Philip Kotler, S.C. Johnson & Son Professor of International Marketing, Kellogg Scho | |