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University of Nebraska-Lincoln - Fall 2012 | ||
Section 911 | ||
 | Burn Your Business Plan!: What Investors Really Want from Entrepreneurs by David E. Gumpert Paperback, 178 Pages, Published 2003 ISBN-10: 0-9701181-5-5 / 0970118155 ISBN-13: 978-0-9701181-5-8 / 9780970118158 Breaking ranks with conventional wisdom, this book argues that writing a business plan unnecessarily wastes time and, in fact, could be counterproductive. This careful study examines start-up experiences and the minimal role of business plans in the practices of such entrepreneurs as Bill Gates and | |