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University of Nebraska-Lincoln - Fall 2012

Textbooks for Course MRKT 458

Section 002

      
Fundamentals of Sales Management for the Newly Appointed Sales Manager ()
by Matthew Schwartz
Paperback, 224 Pages, Published

ISBN-10: 0-8144-0873-7        / 0814408737

ISBN-13: 978-0-8144-0873-5 / 9780814408735

Making the leap into sales management means meeting a whole new set of challenges. As a manager, you're going to have to quickly develop the skills that allow you to build and supervise a sales team, communicate effectively, set goals, be a mentor, and much, much more. Now that you've been handed th


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