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Webster University - SUMMER 2012 | ||
Section 01 | ||
Brandraising: How Nonprofits Raise Visibility and Money Through Smart Communications (1st Edition) by Sarah Durham Hardcover, 208 Pages, Published 2009 ISBN-10: 0-470-52753-6 / 0470527536 ISBN-13: 978-0-470-52753-5 / 9780470527535 In the current economic climate, nonprofits need to focus on ways to stand out from the crowd, win charitable dollars, and survive the downturn. Effective, mission-focused communications can help organizations build strong identities, heightened reputations, and increased fundraising capability. Bra |