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St. Cloud State University - Fall 2012

Textbooks for Course COMM 436

Section 01

      
Becoming a Public Relations Writer: A Writing Workbook for Emerging and Established Media ()
by Ronald D. Smith
Paperback, 432 Pages, Published

ISBN-10: 0-415-88802-6        / 0415888026

ISBN-13: 978-0-415-88802-8 / 9780415888028

Becoming a Public Relations Writer is a comprehensive guide to the writing process for public relations practice. Using straightforward, no-nonsense language, realistic examples, easy-to-follow steps and practical exercises, this text introduces the various formats and styles of public relations wri


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