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Fairleigh Dickinson University - Fall 2012 | ||
Section 81 | ||
 | Crisis Leadership: Planning for the Unthinkable (1st Edition) by Ian Mitroff Paperback, 144 Pages, Published 2003 ISBN-10: 0-471-22918-0 / 0471229180 ISBN-13: 978-0-471-22918-6 / 9780471229186 From product defects to environmental disasters--almost every day a new corporate crisis hits the headlines. In the majority of cases the results are disastrous: costly and time-consuming efforts to establish a positive public image can be wiped out in seconds. The inadequate, and often damaging, re | |