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University of the Sciences - FALL 2010 | ||
Section 1 | ||
 | Marketing (Barron's Business Review Sereies) (4th Edition) by Richard L. Sandhusen Paperback, 624 Pages, Published 2008 ISBN-10: 0-7641-3932-0 / 0764139320 ISBN-13: 978-0-7641-3932-1 / 9780764139321 Professor Richard Sandhusen's brand-new and important fourth edition of "Marketing " explains how four digital-age systems have merged into one to change marketing and management practice as much in the past five years as in the previous half century. These systems--decision support, relationship ma | |