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University Of Massachusetts-Amherst - Fall 2012

Textbooks for Course MANAGMNT 491B

Section 01

      
Social Entrepreneurship: A Modern Approach to Social Value Creation ()
by Arthur C. Brooks
Paperback, 208 Pages, Published

ISBN-10: 0-13-233076-8        / 0132330768

ISBN-13: 978-0-13-233076-3 / 9780132330763

This text brings together the established pedagogy of entrepreneurship with cutting edge nonprofit and public management tools. Measuring social value, earned income, donations and government income, entrepreneurial fundraising and marketing, and social enterprise business plans. For the e


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