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William Paterson University Of New Jersey - Fall 2012 | ||
Section 01 | ||
 | Sales Management: A Global Perspective (1st Edition) by John B. Ford, Earl Dwight Honeycutt, Antonis. Ford Simintiras, Antonis C. Simintiras Paperback, 336 Pages, Published 2003 ISBN-10: 0-415-30044-4 / 0415300444 ISBN-13: 978-0-415-30044-5 / 9780415300445 As sales managers are encouraged to manage increasingly global territories, the art of selling is more complicated than ever and the rules of negotiation more diverse. This book considers the many facets of cross-cultural sales management, to provide salespeople and managers with a guide to making t | |