|
Ramapo College Of New Jersey - Summer 2012 | ||
Section 55 | ||
Rock Brands: Selling Sound in a Media Saturated Culture by Contributor-Michael Bertrand, Contributor-Bob Batchelor, Contributor-Charles Conaway, Contributor-Jacqueline Lambiase, Contributor-Jordan Mcclain, Contributor-Staci Parks, Contributor-Heather Pinson, Contributor-Dave Robinson, Elizabeth Barfoot Christian (Editor), Contributor-Hazel Cole, Jeremy V. Adolphson, Daniel Cochece Davis, Bryan P. Delaney, Dedria Givens-Carroll, Heidi M. Kettler, Mary Nash-Wood, Mary Beth Ray, Alison F. Slade, Deborah Clark Vance, Hazel James Cole, Contributor-Alison Slade, Robinson/Christian/A, Lexington Books Paperback, 344 Pages, Published 2011 ISBN-10: 0-7391-4635-1 / 0739146351 ISBN-13: 978-0-7391-4635-4 / 9780739146354 Rock Brands: Selling Sound in a Media Saturated Culture, edited by Elizabeth Barfoot Christian, is an edited collection that explores how different genres of popular music are branded and marketed today. The book's core objectives are addressed over three sections. In the first part of Rock Brands |