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City College Of New York - FALL 2012 | ||
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 | Differentiate or Die: Survival in Our Era of Killer Competition (2nd Edition) by Jack Trout, Steve Rivkin, 杰克·特劳特, 史蒂夫·里夫金, Rivkin Trout Hardcover, 272 Pages, Published 2008 ISBN-10: 0-470-22339-1 / 0470223391 ISBN-13: 978-0-470-22339-0 / 9780470223390 在线阅读本书A newly revised and expanded edition of the revolutionary business classic, Differentiate or Die, Second Edition shows you how to differentiate your products, services, and business in order to dominate the competition. Veteran marketing guru Jack Trout uses real–world examples and his own uni | |