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Baruch College - FALL 2012

Textbooks for Course MKT 3400

Section EMW

      
The Shareholder Value Myth: How Putting Shareholders First Harms Investors, Corporations, and the Public (Agency/Distributed) ()
by Lynn A. Stout
Paperback, 120 Pages, Published

ISBN-10: 1-60509-813-2        / 1605098132

ISBN-13: 978-1-60509-813-5 / 9781605098135

“Shareholder value is the dumbest idea in the world.” —Jack Welch Executives, investors, and the business press routinely chant the mantra that corporations are required to “maximize shareholder value.” In this pathbreaking book, renowned corporate expert Lynn Stout debunks the myth that corporate


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