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Kingsborough Community College - FALL 2012 | ||
Section 01 | ||
 | Fashion Sales Promotion: The Selling Behind the Selling (2nd Edition) by Pamela M. Phillips Paperback, 225 Pages, Published 1995 ISBN-10: 0-13-362799-3 / 0133627993 ISBN-13: 978-0-13-362799-2 / 9780133627992 In this Second Edition, Phillips attempts to—(1) demystify the field of fashion sales promotion, (2) introduce readers to each piece of the promotions puzzle, and (3) demonstrate how these pieces fit together—all toward the ultimate goal of giving readers the ability to apply the skills they' | |