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Rider University - FALL 2012 | ||
Section RE1 | ||
 | How to Measure Anything: Finding the Value of Intangibles in Business (2nd Edition) by Douglas W. Hubbard Hardcover, 320 Pages, Published 2010 ISBN-10: 0-470-53939-9 / 0470539399 ISBN-13: 978-0-470-53939-2 / 9780470539392 Anything can be measured. This bold assertion is the key to solving many problems in business and life in general. The myth that certain things can't be measured is a significant drain on our nation's economy, public welfare, the environment, and even national security. In fact, the chances are good | |