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St. Johns University - Fall 2012 | ||
Section 75437 | ||
Strategic and Competitive Analysis: Methods and Techniques for Analyzing Business Competition (1st Edition) by Babette E. Bensoussan, Dr Craig S. Fleisher, Professor Craig S. Fleisher Paperback, 457 Pages, Published 2002 ISBN-10: 0-13-088852-4 / 0130888524 ISBN-13: 978-0-13-088852-5 / 9780130888525 For Strategic Management courses. This book comprehensively examines the wide spectrum of techniques involved in analyzing business and competitive data and information including environmental analysis, industry analysis, competitor analysis, and temporal analysis models. It helps business analysts |