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SUNY Oswego - Fall 2012 | ||
Section 800 | ||
Successful Local Broadcast Sales by Paul Weyland Paperback, 240 Pages, Published 2007 ISBN-10: 0-8144-3162-3 / 0814431623 ISBN-13: 978-0-8144-3162-7 / 9780814431627 For the right person, a career in media sales can be glamorous, rewarding, and lucrative. But without the right guidance, it can also be challenging. Author Paul Weyland has decades of experience working with local direct clients. Now, in Successful Local Broadcast Sales he shares his hard-won wisdo |