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Rider University - FALL 2012 | ||
Section ME1 | ||
 | Web Analytics Action Hero: Using Analysis to Gain Insight and Optimize Your Business (1st Edition) by Brent Dykes, Lucinda Dykes Paperback, 256 Pages, Published 2011 ISBN-10: 0-321-79401-X / 032179401X ISBN-13: 978-0-321-79401-7 / 9780321794017 Companies need more than just web analysts and data-savvy marketers to be successful–they need action heroes! While most of us never battle evil scientists or defuse nuclear warheads, successful web analysts benefit from the same attributes that fictional action heroes embody. As a web analyst, your | |