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Metropolitan State University - Fall 2012

Textbooks for Course ENTR 355

Section 50

      
The Guerrilla Marketing Handbook ()
by Seth Godin, Jay Conrad Levinson, F.X. Nine, Charles Rubin
Paperback, 379 Pages, Published

ISBN-10: 0-395-70013-2        / 0395700132

ISBN-13: 978-0-395-70013-6 / 9780395700136

Language:Chinese.Paperback. Pub Date: November 1994 Pages: 396 Publisher: Mariner Books This book will guide MARKETERS into the world of positioning and Selling Products and Services The authors lead the reader step by step through the process of developing a Marketing Campaign. They offer detailed


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