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SUNY Geneseo University - Fall 2012 | ||
Section 01 | ||
 | International Marketing (10th Edition) by Michael R. Czinkota, Ilkka A. Ronkainen Paperback, 720 Pages, Published 2012 ISBN-10: 1-133-62751-X / 113362751X ISBN-13: 978-1-133-62751-7 / 9781133627517 INTERNATIONAL MARKETING is an innovative, up-to-date text ideal for anyone seeking success in this fast-paced field. You will discover topics ranging from beginning start-up operations to confronting giant global marketers. This in-depth text will prepare you to conquer the international business wo | |