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St. Johns University - Fall 2012 | ||
Section 75144 | ||
 | Applied Research Methods for Mass Communicators by Joey Reagan Paperback, 260 Pages, Published 2006 ISBN-10: 0-922993-45-9 / 0922993459 ISBN-13: 978-0-922993-45-1 / 9780922993451 Selected Bibliography Erica Weintraub Austin and Bruce E. Pinkleton, Strategic Public Relations Management: Planning and Managing Effective Communication Programs, 2nd ed. (Mahwah, NJ: Lawrence Erlbaum Associates, 2006). | |